Offaly-based company encourages start-up food and drink business to apply for Food Academy initiative
Fox Covert Farm, an Offaly-based company is encouraging start-up and early-stage food and drink Irish business to apply for the Food Academy 2024. The programme is actively seeking applications from budding start-up and early-stage food and drink producers across Ireland. Now in its 11th year, this extended commitment highlights the sustained success and positive impact the Food Academy has had on the local Irish food and drink industry.
The Food Academy is a unique and tailored business development initiative for start-up and early-stage producers, which is supported by SuperValu and the Local Enterprise Office. This programme not only helps indigenous businesses but also contributes to the overall growth and sustainability of the Irish food industry. It also serves as a platform for showcasing the excellence of quality Irish products and the innovative spirit of food and drink producers across the nation.
Speaking about the business and experience with Food Academy, one of the founders of Fox Covert Farm, Helen Bracken, said: “Fox Covert Farm, provide a range of hemp seed products, grown on our farm in the heart of Ireland. As a business, we are acutely aware of our carbon footprint and we’re dedicated to building a sustainable business on our farm, while being mindful of nutrition when developing our product range. Hemp Seed Products can be added to any meal to boost both nutrition and flavour, such as cereals, yogurts, smoothies, salads, snacks, soups, stews, deserts, stir fry’s, baking and much more. We wish to express our appreciation to SuperValu, and the Food Academy together with the assistance of the Local Enterprise Office for their support and knowledge to help us get our business up and running.”
Speaking about the Food Academy recruitment, Trading Director, SuperValu, Ciara McClafferty, said: “The Food Academy is a brilliant partnership between SuperValu and the Local Enterprise Office, which continues to go from strength to strength since its inception 11 years ago. Through this programme, producers are given an excellent opportunity to gain invaluable experience, while being given exposure in SuperValu stores throughout the country. At SuperValu, support of local and Irish producers is in our DNA, and our involvement in Food Academy further emphasises our dedication to fostering local talent and businesses within the food industry. Consumer tastes and behaviours are constantly evolving, and the Food Academy is meeting these needs, being centred around nurturing innovative food and drink producers to deliver great tasting products for our shoppers and the Irish market. We’d encourage all start-up and early-stage producers to apply today.”
Over the past 11 years, over 1,000 producers from all 26 counties in the Republic of Ireland have successfully completed the Food Academy programme. This initiative has provided these entrepreneurs with a unique opportunity to showcase their innovative products on SuperValu shelves all year round. Since its establishment in 2013, Food Academy producers have collectively generated €230 million in product sales within SuperValu, supporting 1,500 jobs in the economy.
The Food Academy recognises the importance of innovative and creative individuals within the food sector, acknowledging their role in shaping and advancing the industry. SuperValu's commitment to supporting these entrepreneurs is evident in its long-standing dedication to the Food Academy programme. This initiative presents a particularly positive opportunity for start-up and early-stage businesses at a time when the challenges and costs of doing business are heightened.
Apply for the Food Academy today through your Local Enterprise Office on www.localenterprise.ie/FoodSupports/Food-Academy-Programme/
The closing date for applications is Friday, April 5.