Help light up the Eiffel Tower for the Boys in Green
Fans will have their say in a unique spectacle at UEFA EURO 2016, with the Eiffel Tower to be lit up in the colours of the most-supported team on social media every day.
While 24 teams vie for glory on the field, fans will be going head to head on social media to decide which side’s colours illuminate the Eiffel Tower. Anyone in the world can participate via Twitter, Facebook or Instagram: to vote, fans must use the hashtag of their favourite team - #IRL - before 21:30CET each match day.
The nation that receives the most hashtag support will have their colours displayed on the world-famous landmark, while a selection of the best fan messages will also be broadcast on the Eiffel Tower.
The spotlight will fall on supporters during every game of the tournament as well, with the most creative and colourful in the running for the Fan of the Match award.
The winner will be called out by UEFA at half-time and their picture projected onto the big screens around the stadium, before they are invited onto the pitch to receive an official Fan of the Match trophy presented by Orange and UEFA after the final whistle.
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